I’ve just updated my list of social media lessons learned the hard way with details of a Labour candidate who appears to have committed political suicide on Twitter.
Read more about Stuart MacLennan’s costly social media gaffe
Posts Tagged ‘gaffes’
Hard lessons in social media: Online polls
Monday, October 26th, 2009
Biased results are a risk of online polls
I’ve just updated my list of social media lessons learned the hard way with details of an online poll which appears to have backfired.
In summary, part of a multi-million pound advertising campaign by Christian charity Alpha International has potentially backfired when an online poll on their website, asking whether people believed in God, showed an abnormally high 98% saying ‘No’ (source: The Register).